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The Most Desirable Pieces

Not Just a Sign

Nau Mai Ki To Tatou Toa

A brand driven by a passion to renew and reinvent our Māori traditions, breathing life into our stories through contemporary clothing. Weaving our stories into the fabric of everyday life, to celebrate and preserve our heritage for future generations, to ensure our legacy lives on forever.

Mō Ngā Tamariki

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Hopu Awhiawhi

18K Gold Plated

Tarnish free, Waterproof and Hypoallergenic

Our Taimana Greenstone Ring is a lasting gift. It is thoughtfully crafted, combining two powerful symbols that represent Te Iwi Māori.

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Eco Friendly packaging

At Hāpua, caring for the whenua is as important as caring for our people. That's why all of our kits are made from 100% recycled materials - plastic-free, low-impact, and designed to be environmentally friendly. Because true beauty doesn't come at the cost of the whenua.

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It was trusted by many.

Ngā Reo O Hāpua

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Professional Expertise

Every time I wear Hāpua, I connect with something deeper. It's not just a piece of clothing, it's an identity.

— LEILANI P.

Professional Expertise

You can tell these clothes were made with love. The stitching, the fabric, the fit - everything is thoughtful.

— TIA M.

Professional Expertise

I wore my Ako Set to an event and was so proud. The compliments kept coming - everyone asked where I was from!

— HERA J.

Professional Expertise

Finally, a symbol that celebrates our culture in a new way. It feels like home — but with a twist.

— ARIANA N.

Professional Expertise

This is the first time I've bought clothes that are ready to be made for me. Hapua knows us.

— PANIA L.

Professional Expertise

It's rare to find a brand that combines comfort, beauty, and tradition. Hapua does it with great love.

— SOPHIE T.